Alithea
Brand design for a company specializing in research and databanks in the field of immunotherapy.
Brand design for a company specializing in research and databanks in the field of immunotherapy.
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After a strategy workshop, we, in collaboration with the Alithea team, defined parameters for their design, aiming to convey reliability, futurism, and innovation. They aspired to stand out from competitors, typically adopting a highly corporate image, by bringing forth a distinct brand that wouldn't go unnoticed in their sector. Thus, with a vibrant color palette balanced with whites, we presented the design proposal. Their delivery of the entire work outcome as data in charts served as our inspiration to create graphic elements complementing the overall brand.
After a strategy workshop, we, in collaboration with the Alithea team, defined parameters for their design, aiming to convey reliability, futurism, and innovation. They aspired to stand out from competitors, typically adopting a highly corporate image, by bringing forth a distinct brand that wouldn't go unnoticed in their sector. Thus, with a vibrant color palette balanced with whites, we presented the design proposal. Their delivery of the entire work outcome as data in charts served as our inspiration to create graphic elements complementing the overall brand.
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